Elena Lysenkova - CEO of Hospitality Income Consulting, a hotel consulting company. Graduated from the Moscow State University of Economics, Statistics and Informatics. Speciality: Marketing and Management. Since 2000, engaged in the development and management of numerous projects in the hospitality industry in Russia, CIS and Europe. In the period 2000-2003, Elena was responsible for concept and launch of the first suburban hotel "Istra & Lada Holiday" and cottage settlements of "RosEuroGroup".
In 2005, Elena established one of the first Russian web brands - Azimut Hotels. Heading whole marketing service network, Elena established brand, philosophy, standards and product of new hotel chain. After successful launch of the network in autumn 2006 Elena became Marketing Director and then Development Director of hotel projects "Gleden Invest", continuing to participate in the strategic development Azimut Hotels as member of board. At the same time Elena was responsible for developing the brand Azimut in Russia and abroad (Germany, Austria, Czech Republic).
In late 2008, Elena left private investment company in order to create her own company of hotel professionals to gather the most valuable experience in hotel development and operational management.